Eaton Corporation is hosting a “Space Lift” sweepstakes, in which one company has the chance to win a customized package of Eaton power management products valued up to $10,000, and a workspace makeover consisting of an additional $10,000 in prizes.

All information technology (IT) professionals and Eaton PowerAdvantage partners are invited to enter their employers and customers, respectively, in the sweepstakes through December 1, 2011,at www.SwitchOn.Eaton.com.

If a PowerAdvantage partner nominates a customer who wins the grand prize, the partner will also win a server start-up kit including Eaton solutions valued at up to $10,000 and gaming computer system valued at up to $5,000.

“Workspaces must adapt and advance in order to keep up with the continually evolving standards of IT,” said Hervé Tardy, vice president and general manager, Eaton Distributed Power Quality Business Unit. “Eaton wants to help initiate the transition for one lucky professional, and reward his or hertireless behind-the-scenes efforts, by providing them with a luxenew office space and brand new Eaton power products for their company’s serverroom.”

The sweepstakes is a part of the larger “Things Have Changed” marketing campaign, an initiative that underscores the company’s expertise in IT and data center solutions while positioning Eaton as a company that ‘gets IT.’ The new campaign, launched at VMworld in Las Vegas, includes advertising, a social media strategy, direct marketing efforts and a revamped website, allowing Eaton to directly engage with IT professionals and drive new lead generation opportunities for key EatonPowerAdvantageresellers.