Yesterday, Mission Critical wrapped up the last part of its three-part webinar Building a Greenfield Data Center. This project was one of the biggest and most rewarding that I have worked on in many years, involving about 14 speakers who prepared uncounted slides and dedicated many hours of preparation to mount 4-1/2 hours of education presentation. 

By and large, thanks to their efforts and to the work of our corporate team, the event proceeded smoothly. The industry is lucky to have so many dedicated individuals willing to give of their time and expertise for the benefit of the industry. I hope that you consider their dedication when choosing consultants and service providers. Their good efforts should be recognized. 

In addition, I want to recognize Siemens for sponsoring this event. Without Siemens support and understanding, Mission Critical would not have been able to bring this event to you free of charge. If you want to see why I am so excited, I invite you to visit and register for an archived presentation. 

About a year ago, I conceived of a project that would enable a panel of experts to trace the construction of a greenfield data center. I knew immediately that we would need to schedule extra hours, so I convinced management that our readers would support a multi-part series and stay long hours watching a webinar if we provided the right content. I also told them that industry professionals would stay on-line for more than 60 minutes at a time. 

 Well, guess what? Not only did many of you watch all three episodes in their entirety, but many of you wrote that we didn’t allow enough time for the speakers to drill down in satisfactory depth. In fact, today I received an email suggesting that this webinars series and others should be used to support the Department of Energy’s Save Energy Now program as one of its data center training courses. 

I love that idea and take the suggestion as a compliment. 

Mission Critical has had some significant success presenting webinars about data centers because our readers continually demonstrate that they will support solid programs and because industry figures like the ability to talk to large audiences without leaving their desks. 

And because these factors drive the success of webinars, I believe that webinars have a continued future in the data center industry. 

Here’s why: Webinars are more convenient and less expensive than other methods of learning. They support multiple formats. Not only do they save money, but they also use less energy and have less carbon emissions. 

Of course, webinars have limitations. But technological advances will eventually eliminated these limitations. Imagine future webinars that support bring live demonstrations right to your desktop and that of 1000 others who will be able to customize their viewing devices to see simultaneous simulations, equipment demonstrations or just hand sketches captured by the equivalent of a smart board. 

Technology will make it happen in many industries, but it will come first where education is needed, supported, and valued. And so the webinars has a future in the mission critical industry. 

For now, we’re working on fine-tuning our topic selection. Feel free to register for our our next webinars: 

Two-Phase Cooling: A proven strategy for significantly reducing data center power consumption 
Tuesday, May 25 at 11am PT | 2pm ET  

Open Forum on Electrical Reliability in Data Centers 
Wednesday, June 16 at 11am PT | 2pm ET       

Open Forum on Data Center Cooling 
Tuesday, June 29 at 11am PT | 2pm ET 

Register for all  three at