Chris Crosby

Chris Crosby is founder and CEO of Compass Datacenters. He has more than 25 years of technology, real estate, and investment experience. He received a bachelor's degree in computer science from the University of Texas at Austin. He currently serves as the vice chair of the board for the master’s in datacenter systems engineering degree program at Southern Methodist University and is also active in the Lonestar chapter of the Young Presidents’ Organization (YPO).

Unconventional Wisdom

It’s all about the culture, baby

But, saying that is just the easy part

Chris Crosby

June 30, 2022

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The most important part of understanding the importance of a strong corporate culture is the ability to see it as the means and not the end.

Unconventional Wisdom

Let’s Take Credit Where Credit Is Due

There are three universal truths about data centers and the environment

Chris Crosby

June 17, 2022

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Data released in November 2021 by the International Energy Agency shows the industry has done a tremendous job of serving needs without consuming more power. It’s a verified and impressive fact we can be proud of. And it’s time that we, as an industry, get a little more vocal about our accomplishments.

Unconventional Wisdom

Building Management Has Come a Long Way from Its Humble Beginnings

A new world of possibilites for data center managers

Chris Crosby

May 10, 2022

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The humble thermostat marked our society’s foray into environmental control and management. And my, what a difference 90 years makes.

Unconventional Wisdom

It’s Time to Stop Talking about the Edge

A small, remote data center is still a data center

Chris Crosby

March 4, 2022

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The data center industry is no stranger to esoteric arguments. I think we can all remember the days of pitched debate over things like “What is retail versus wholesale colocation?” and “What is modular, really?”

Unconventional Wisdom

Will You Still Love Me Tomorrow?

Examining the relationship between data centers and the S&P 500

Chris Crosby

November 8, 2021

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Somewhere out there are the tech barons of the future, and we can only wait to see who they will be.

Unconventional Wisdom

Data Centers Go to College

Developing the next generation of data center professionals

Chris Crosby

October 8, 2021

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What should your organization be doing to foster education programs and train the next generation of data center professionals?

Unconventional Wisdom

A Proactive Approach to Physical Security

Four security layers that should be part of every data center strategy

Chris Crosby

August 10, 2021

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There are four security layers that should be part of every data center company’s strategy: perimeter security, monitoring and detection, access controls, and security personnel.

Unconventional Wisdom

Trusting ‘Zero Trust’ Security

A safer way to the future

Chris Crosby

July 1, 2021

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A zero trust mode of operation, as the name implies, requires users to continue to pass security protocols for each area they wish to access.

Unconventional Wisdom

Preserving a Precious Resource

Looking at water usage today to plan for tomorrow

Chris Crosby

May 14, 2021

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As water becomes increasingly scarce, more attention will continue to be aimed at developing less-water intensive cooling alternatives for data centers.

Unconventional Wisdom