The Meta-Microsoft partnership will fuel the metaverse’s mainstream adoption
Analysts at GlobalData offer insight
Meta and Microsoft recently announced they will be partnering on the metaverse, the future of work, and gaming.
“Meta and Microsoft’s shared enterprise-metaverse ambitions are driving this partnership,” said Rachel Foster Jones, an analyst on the Thematic Intelligence team at GlobalData. “Meta is in a strong position with its virtual reality [VR] headsets but lacks appealing software. On the other hand, Microsoft is a leader in software — ranking first out of 58 companies in the thematic screen of GlobalData’s application software sector scorecard, which scores companies in the themes that matter most to its industry. Meta ranks 22nd.