According to a recent study from Global Market Insights, the GPU-as-a-service (GPUaaS) market is anticipated to grow substantially by 2025, owing to the sudden rise in crypto mining and rapid growth in cloud gaming. The surging prevalence of technologies, such as deep learning and big data, will also support the market outlook. Increasing number of data centers as result of ongoing digitalization across several industry verticals will necessitate the adoption of predictive analytics tools, creating more business opportunities.

Ongoing collaborations between cloud service providers and GPU manufacturers will stimulate the industry trends. Prominent cloud service providers, such as Microsoft and Amazon, are seen getting involved in forming partnering with the GPU providers, including NVIDIA and Intel, to enhance the deep learning services availed by various end-use sectors. For instance, in November 2017, Amazon Web Services announced AWS DeepLens AI Dev Kit based on the deep learning algorithms and powered by the Intel GPU.

In addition, the increasing shift toward cloud computing will stimulate the GPUaaS market trends. Several graphics applications used for video editing, graphic design, and image processing generally require having high-performance computers fitted with the upgraded GPUs. But the advent of GPUaaS will allow one to use the processing power of GPUs by leveraging the cloud technology without the need of purchasing high-end GPUs.

Such services are offered on the basis of pay-per-subscription, which makes it cost-effective, the user can choose from different plans with dynamic price ranges depending on the processing needs. The only requirement is a web browser for running high-end graphic applications. Different web services provided by the GPUaaS players include SaaS, IaaS, and PaaS, which allow the end-use enterprises to perform tasks like real-time data analysis, product designing and predictive analytics.

The ever-evolving digital gaming industry has been immensely energized by the integration of graphic processing units with desktops, workstation, mobiles, and gaming consoles. GPU plays a vital role in designing high gaming resolutions and system-build as they are designed to enhance the visual content and reduce the microprocessor load. The growing concept of AI and AR is currently on the front burner in the gaming cosmos and is believed to be one of the most potential growth avenues for GPU as a Service market.

Industry analysts predict the GPUaaS market to be strongly driven by the rising demand for enhanced gaming experience from different parts of the world. The ability of GPU to give real-time data and improve the overall experience and graphics of gaming shall bring growth renewed prospects to the business sphere. According to reports, the global gaming industry is expected to expand at a striking rate in the times ahead — a factor which signifies the huge growth potential for the GPU market, which in turn will drive GPUaaS.

The overall shipments of GPU have increased substantially in recent years. The hike is mainly attributed to the increased demand of graphics cards from the gaming and cryptocurrency applications. This, has provided a significant push to the industry players, such as NVIDIA and AMD, to intensify their production activities. NVIDIA reported that the strong influence of artificial intelligence-fueled gaming is one of the prominent driver augmenting the company’s growth in the overall GPUaaS industry.

Reports claim that GPUaaS got a huge boost from the cryptocurrency application, as the prices and stakes of cryptocurrency skyrocketed in 2017. It is needless to say that the dramatic jump in the digital currency prices in 2017 is driving demand for graphics cards from the rising popularity of cryptocurrency miner, such as Bitcoin and Ethereum. In context, NVIDIA and AMD, according to reports, are launching graphics cards specifically designed for the lucrative cryptocurrency mining market.

Considering the competitive landscape, the GPUaaS industry includes various companies operating as GPU hardware, GPU software, and cloud services providers. These players are trying to establish themselves in the growing market by integrating their technologies. For instance, hardware providers, such as AMD, NVIDIA, and S3, are holding most of the market share with software providers, such as PTC, Qualcomm, Siemens, and ScaleMatrix.

Cloud providers, including IBM, Google, Microsoft, and Amazon, are collaborating with the hardware and software providers to expand their cloud services. Analysts predict that the rising trend of introducing AI and AR/VR devices will have a commendable impact on the commercialization matrix of GPU as a Service industry. The convergence of these three spectrums across the industry verticals is expected to be the key trends shaping GPU as a Service market in the coming years.