NEW YORK — Lou Traiforos was named vice president of business development for both NEDAS and its parent company, iMiller Public Relations (iMPR).

In the fall of 2018, NEDAS rebranded from its original moniker, the Northeast DAS and Small Cell Association, simplifying its brand and expanding its market. In 2019, NEDAS further expanded its educational programming to cover the entire convergence infrastructure landscape, including 5G and Citizens Broadband Radio Service (CBRS) technologies to cell towers and data centers, as well as edge computing, smart city infrastructure, and more. As a result of its refocused positioning, NEDAS continues to see a surge in interest as convergence continues to be paramount for companies implementing and enabling digital transformation.

“We are honored to have Lou Traiforos leading discussions among the industry, illustrating the value and opportunities we offer companies as they seek to amplify their messages, gain increased brand positioning, and reach key decision-makers as they reshape today’s wireline and wireless infrastructure to meet mobile data demand,” said Ilissa Miller — president of NEDAS, CEO of iMiller Public Relations, and co-founder of the Independent Data Center Alliance. “As we enter a new decade, the fervor surrounding communications infrastructure convergence will continue to be strengthened by much-needed education and conversations about real-world issues. We look forward to facilitating this process and collectively aligning best practices to connect our global world.”

“Lou Traiforos provided Broadstaff with a tremendous foundation for growth, and his new role with NEDAS and the iMiller Public Relations team couldn’t be a better fit,” said Carrie Charles, CEO of Broadstaff and 2019 advisory council member of NEDAS. “On behalf of the Broadstaff team, we couldn’t be happier for Lou. We are thrilled to have the opportunity to continue to work with Lou alongside the fabulous team at NEDAS and iMiller Public Relations as he provides a guiding light and additional force, fueling and powering growth for Broadstaff and the entire industry.”

“As the new VP of business development for NEDAS and iMiller Public Relations, I am excited to share my experience and industry knowledge, provide value to the long-standing trusted relationships I’ve nurtured, and guide a team in the delivery of world-class events, conferences, networking opportunities, and public relations and marketing services,” Traiforos said. “This will amplify the efforts of companies that want to stand out from the crowd and achieve their goals with precision and value. As a long-standing member of the NEDAS community and an avid fan of the work iMiller Public Relations does, I look forward to adding even greater value to my relationships and to the industry as a whole.”

The NEDAS 2020 advisory council and committees will be announced in the coming weeks, along with updates to the organizations’ leadership, call for speakers, individual event registrations, video feature interview opportunities, and more.