Equinix, Inc. has announced that it will showcase its new Master Agent Partner Program at the Fall 2014 Cloud Partners Conference & Expo taking place from September 8-10 in New Orleans. Several leading partners have enrolled in the program including Avant Communications, Bridgepointe Technologies, Colotraq, Intelisys, Presidio, and the World Telecom Group.

The Equinix Master Agent Program provides sales and marketing resources spanning sales and technical training, event marketing and demand generation, and generous sales incentives to Equinix Master Agents and their sub-agents. Equinix helps partners grow recurring revenue streams with data center colocation, network offerings, and enabling public/private/hybrid cloud platforms for enterprise customers. US-based Master Agents receive commissions for business they develop in any of Equinix's 100+ International Business Exchange (IBX®) data centers operating in 32 business metros, in 15 countries in Asia, Europe, and the Americas. 

Equinix is co-sponsoring the keynote panel, "The Future of Distribution in a Cloud World" on Tuesday, September 9 at 11:45am with Equinix partner WTG. During the panel discussion attendees will hear how the cloud is transforming the way businesses purchase and consume technology and transforming the traditional supply chain so that the lines between supplier and partner are blurred. The question then is what will become of distribution in this emerging cloud ecosystem? In this roundtable, Cloud Partners invites leading distribution companies — IT distributors and telecom master agencies — to discuss how they are evolving their businesses to enable their sales partners to accelerate success in the cloud.

This article was originally posted “Equinix To Debut Master Agent Partner Program” from Cloud Strategy Magazine.