Equinix Introduces The Media Cloud Ecosystem For The Entertainment Industry
Through an Interconnection Oriented Architecture, media and entertainment companies within the ecosystem connect and partner to optimize content creation and global distribution of digital assets.
Equinix, Inc. has announced the Equinix Media Cloud Ecosystem for Entertainment (EMCEE™), an ecosystem of interconnected media and content providers, along with content delivery networks (CDNs) and cloud service providers that optimizes content creation, global distribution, and services across the entire media and entertainment (M&E) industry. Today, more than 500 content and media companies such as Content Bridge, Movile, and Selevision use EMCEE to peer with the industry's largest concentration of CDNs, multiple system operators (MSOs) and social media platforms, enabling faster content development and distribution, as well as significant cost savings.
Digital disruption is affecting the M&E industry at an ever-accelerating pace – changing the way that content is created, enhanced, transported, stored and distributed. To embrace this disruption, M&E companies need to transform their infrastructure, from fixed and siloed to integrated and dynamic with interconnection at the forefront of their IT decision making. Global businesses, including media and entertainment companies, are increasingly leveraging colocation data centers to distribute their digital infrastructure across multiple geographies, and closer to the edge, to solve these challenges while also optimizing their IT for cloud-based offerings.