In recent months, HP has accelerated innovation to address IT sprawl and ballooning data complexity straining today's enterprise businesses. At the HP Technology Forum, HP subject matter experts and strategists will make the case for Converged Infrastructure, the standards-based, integrated solutions and services driving the data center of the future. Special sessions will include:
  • 1455: Executive Showcase - An Overview of Converged Infrastructure in Action
  • 1909: Convergence Without Compromise - HP Virtual Connect
  • 1894: Applying Converged Infrastructure in Hybrid Computing Environments - Including the Cloud
  • 1423: HP Converged Infrastructure Unleashes Next-generation Oracle Technologies
  • 1633: Storage for the HP Converged Infrastructure
In 2001, DreamWorks Animation and HP formed a innovation partnership to explore the creative frontier where film arts and technology meet. Hear from the CEO and Director of DreamWorks Animation about the collaboration that has redefined the art of filmmaking. Completely redesigned, the 2010 Expo has a sharp new look and layout for showcasing technologies, solutions, and services from over 90 of the world's leading IT companies. Take your first look during the Welcome Reception on Monday night!

Developed by technical people for technical people, the HP Technology Forum has evolved as IT increasingly drives business differentiation and competitive advantage. To balance the hands-on labs, solution overview, and technical deep-dives, this year's conference offers a dedicated Business Track. Sessions will focus on technology implementation and integration, plus reducing complexity, resource requirements, and costs in order to shift IT budget toward innovation. Special topics: data de-duplication, sustainable IT, migration issues, cloud computing, security, business continuity, and more. Headlining each of the 2010 technology tracks, will be super sessions will feature HP strategists and subject matter experts providing context for breakouts in this year's key technology areas. In addition to discussing emerging IT trends, presenters will talk about critical challenges to overcome for optimal returns on technology investments. Plus, you'll hear the inside story on HP innovations to address these challenges.

In addition to presentations by some of today's IT thought leaders, general sessions will also feature performances by two of today's comedy greats! Jake Johannsen: A favorite on the Late Show with David Letterman, Johannsen's talent as a comedian, writer, and actor has been celebrated by People Magazine and the American Comedy Awards. Jim Gaffigan: One of the best-known comedians today, Gaffigan co-authored Pale Force for NBC.com with Conan O'Brien and has acted in high-profile shows including That 70's Show, Sex and the City, and Law & Order.

This year all of the 40+ hands-on labs will be co-located in a single hall, making it easier for you to participate in more of these popular sessions. Individual sessions fill up quickly, so log in to the Session Scheduler early to take your pick and reserve your place. The 2010 roster of two-hour labs includes:
  • 1367: Understanding the EVA internal architectural structure
  • 1369: Building an On Demand Private Cloud
  • 1426: HP Storage Essentials SRM
  • 1429: Managing Virtual Machines in the network Browse the other hands-on labs in the Public Catalog.
New this year, participants may submit requests for one-to-one meetings with HP subject matter experts directly via the Session Scheduler. Registrants can log in to see a complete list of HP participants and request a meeting.Join in, registerAlso, THE Party! has been moved to Wednesday night so more attendees will have a chance to enjoy the phenomenal performers lined up for this year's event: the Goo Goo Dolls and Roger Daltrey.