Nlyte Software has announced the appointment of Ravi Kumar as regional vice president and head of Asia Pacific sales. This appointment is in response to the growing demand for DCIM solutions in the region. Additionally, Nlyte is a sponsoring company at the Mumbai, India, Gartner Infrastructure, Operations & Data Center Summit 2017 which will be held May 4-5th.

According to Research and Markets’ report, Asia-Pacific Data Center Power Market - Growth, Trends And Forecast (2016 - 2021), “The increasing Power and utility prices are becoming roadblocks to this market. The rapid rise in power consumption has driven the state providers to increase the prices by at least 10% over the last couple of years.”

Kumar explains the need and value, Nlyte’s DCIM solution will bring to help address the increasing power prices in the AsiaPAC region, “One of DCIM’s greatest values is to identify wasted or stranded power as well as how to safely increase environmental temperature without impacting server performance,” he said. “The AsiaPAC region’s data center and colocation providers need this type of solution to reduce operational expenses in a high demand/low supply power economy.”

Kumar brings over 23 years of IT and telecom sales experience, with a proven track record for increasing revenue within the AsiaPAC region. In his new role with Nlyte, Kumar will drive additional business growth by expanding regional teams, creating new vertical marketing strategies and enhancing strategic business alliances for the company’s DCIM offerings — including Software-as-a-Service (SaaS) and subscription-based sales models.

In 2016 Gartner named Nlyte a Leader within the Data Center Infrastructure Management (DCIM) Tools Magic Quadrant. The analyst firm has placed Nlyte’s DCIM in the Leader’s quadrant for three consecutive years.

“Ravi Kumar’s proven industry experience and expertise will enable us to develop and expand our strategic relationships throughout the AsiaPAC region," said David Provance, executive vice president, worldwide sales for Nlyte Software. "Our DCIM solution is a leading tool that has been consistently proven to help data centers around the world, optimize facilities and mitigate the risk of downtime."

Most recently, Kumar held the position of regional vice president of sales for Dialogic in the AsiaPAC market. Prior to Dialogic, Kumar was responsible for South Asia and Africa sales as Regional VP of sales and business head in Euronet Worldwide, based in India.

“We are excited to welcome Kumar as part of the Nlyte global team. The economically vibrant AsiaPAC region is increasingly in need of a DCIM solution to manage the complex range of data centers. While many DCIM providers focus on hardware and thus aren’t interested in reducing organizations’ infrastructure footprint, as the leading DCIM software provider Nlyte has no hardware agenda and has helped hundreds of companies reduce their asset and energy usage,” said Doug Sabella, CEO of Nlyte Software.