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The 7x24Exchange Leads into West Coast Events Peter Gross Joins Mission Critical Board
Organizers rated the recently concluded 7x24Exchange event in Boca Raton, FL, a success.
With a roster of important speakers and first-rate case studies, the conference drew a record crowd well above 600 attendees. Numbered among the attendees were a number of founders who gathered for a picture taken at the exhibit entrance. During that meeting, Peter Gross, chief executive officer of
EYP Mission Critical Facilities, a Company of HP
, agreed to join the Mission Critical
editorial board. Since joining Einhorn, Yaffee, Prescott, Architecture and Engineering Inc. in 1997, he has founded and has been actively involved in the development and the rapid growth of the Mission Critical Engineering practice. His duties include strategic planning, technical oversight and business development. Mission Critical looks forward to having Peter's expertise available to continue improving the publi
cation.
His focus centers on understanding the major trends shaping this industry and securing EYP's thought leadership position. He is conside
red a leading thinker and practitioner of mission critical information and infrastructure design.
Peter has published numerous technical papers and is a frequent speaker on the subjects of high-performance critical facilities, ultra-reliable design and power quality. He has more than 20 years experience in the engineering and design of data centers, trading floors, Command and Control Centers, telecommunication and broadcasting facilities.
The 7x24Exchange meeting seems to have led off a month of important events. In our next issue, you will read a little more about the activities of the Silicon Valley Leadership Group
. For now, I want to call your attention to Data Center Energy Summit 2008, and event they have organized for June 26th in Santa Clara on June 26th. The SVLG organized "Data Center Energy Summit 2008
" to showcase important case study results to the rest of the country. The conference is to be hosted by Sun Microsystems at their Santa Clara, CA campus. Event co-sponsors include the
California Energy Commission and the
U.S. Department of Energy, in partnership with the
Lawrence Berkeley National Laboratory, and it is supported by
Accenture, Pacific Gas & Electric
, Silicon Valley Power, and the
Critical Facilities Roundtable. On June 11th,
Intel sponsored a live on Eco-Technology Issues widely broadcast via the webinar. See for yourself:
AC vs. DC power, liquid vs. air cooling
and thin clients vs. managed thick clients.
Kevin HeslinEditor, Mission Critical
Subscribe to Mission Critical
today!
In the last edition of this newsletter I mistakenly reported the workplace affiliation of Susan Kessler, a speaker at the 7x24Exchange event. Susan works for EYP Mission Critical
Facilities. I regret the error.
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IBM Adds New Green ProgramsIBM
announced several programs and products on June 11th that constitute the second phase of its ambitious Project Big Green. IBM said it would expand its efforts to deliver energy-efficiency technologies to global businesses facing scorporate sustainability requirements. The company announced new services, technologies, andkyrocketing energy costs, environmental concerns and financing as part of the second phase of its "Project Big Green" initiative.
The second phase of Project Big Green intends to drive greater advancements in energy efficiencies by making data centers more flexible in matching IT needs to the capital and operating costs. To meet that imperative for both the CIO and CFO, IBM introduced three modular, energy-efficient data center designs, three new energy efficient services to help clients with data center storage and virtualization needs, and a financing program for green data centers.
 July 1 New Deadline for Energy Star Expressions of Interest
The U.S. Environmental Protection Agency (EPA)
extending the deadline for submitting completed Expression of Interest Forms to July 1. The extension will provide interested organizations additional time to prepare for the data collection, which must also begin by July 1. EPA is calling on data center owners and operators to collect data on energy use and operating characteristics from a large number of existing data centers, including both stand-alone facilities as well as data centers located in office and other types of buildings.
In addition, the EPA opened registration for two events on July 8th and July 9th that it organized with the U.S. Department of Energy (DOE). The National Data Center Energy Efficiency Strategy Workshop will be held on the first day followed by the U.S. EPA ENERGY STAR Computer Server Specification Stakeholder Meeting on July 9th.Both events will be hosted by
Microsoft Corporation in Redmond, WA. To register, visit http://www.energetics.com/datacenters08.

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News Briefs
Hosted Solutions
announced that it added the University of North Carolina at Charlotte to its roster of clients. Hosted Solutions operates two data centers in Charlotte. The company, based in Raleigh, North Carolina, recently announced that they had been acquired by a Boston-based private equity firm, ABRY Partners, for $140 million dollars.
Flomerics
has announced regular workshops on how to optimize the thermal performance of data centers using computational fluid dynamics (CFD) simulation software. More details are in the release and a picture is attached (a caption is at the end of the release.
A new program from Emerson Network Power has reduced prices for the Knurr racks and established a quick-ship initiative ensuring 72-hour delivery.
Eaton Corporation announced plans to combine IBM
Tivoli service and energy management solutions with the facilities and environmental capabilities delivered by Eaton's Power Xpert Software, Foreseer Class. This new integrated energy management offering helps customers control power consumption in their data centers to increase energy efficiency.
Bastionhost
, a Canadian data center services and IT infrastructure provider, unveiled its "Dataville" concept in a presentation at the 7x24Exchange event in Boca Raton, FL. Bastionhost is creating a secure campus of state-of-the-art data centers in repurposed military surplus data center buildings that benefit from reliable and affordable power sources and geothermal cooling. From a single unobtrusive location in in Atlantic Canada, on the Great Circle Route between New York and London, Bastionhost can perform functions that used to require two or more data center sites.
APC announced plans to integrate APC and TAC software management platforms with IBM Tivoli Monitoring energy management software. The integration, currently in development, will allow APC's InfraStruXure Central management platform, TAC's building management system and IBM Tivoli Monitoring software to share key data points including alarm notifications, historical data, and asset tracking information. The
Critical Facilities Roundtable and the Silicon Valley Leadership Group have arranged the
Data Center Summit
to be held June 26th in Santa Clara, CA. The event includes 11 case study presentations by data center operators on specific energy efficiency initiatives using innovative green IT technologies and critical facilities infrastructure. The event also includes and an interactive panel discussion with Terry Takai, California's CIO and the CIOs of several leading Leadership Group companies participating in the project
IBM yesterday issued a call to action between the IT and utility industry around energy efficiency, expanding IBM's existing collaboration on Intelligent Utility Networks to include corporate consumption of energy for data centers and facilities. The initial utility company to support this initiative is Con Edison of New York
.
IBM is seeking to engage public sector utility companies to tackle significant corporate energy efficiency issues by jointly developing awareness on current levels of data center and facilities energy consumption and creating plans to reduce, monitor, verify and benefit from reducing energy consumption.
Marist and the IDCP
announced that registration for the Fall Semester of their on-line data center education program. Classes begin September 8, 2008 and continue for 10 weeks through November 14, 2008. The registration deadline is August 25, 2008

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New Technologies
The
Powerware
BladeUPS Maintenance Bypass Cabinet (MBC) from Eaton allows (IT) and facilities managers to integrate power transformation, power distribution, and maintenance bypass into a single cabinet. The MBC complements a 60-kVA Powerware BladeUPS parallel system, the industry's most energy efficient, rack-based uninterruptible power system (UPS) designed and optimized for today's high-powered blade servers and high-density computing environments. This three-in-one cabinet is designed to allow the transfer of power to full system bypass to perform service, testing and maintenance on up to a full rack of Powerware BladeUPS without interrupting power to the critical
load. The integral maintenance bypass is a mechanical way to bypass the internal components of the UPS while still sending utility power to the load. If the UPS must be repaired internally, it can be completely isolated from utility power and a technician can safely perform service without voltage present.
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Cellwatch.net
is now available to extend the functionality of Cellwatch battery monitoring systems by providing email alarm routing and a web-based resource for disaster recovery and uptime monitoring. Cellwatch is a permanently wired battery monitoring system that warns users of failing or degrading batteries in critical power applications, such as a UPS. It can also alert users of potential problems caused by a UPS, such as overcharging batteries and causing potentially harmful thermal conditions. Cellwatch alarms and reports are typically routed to a dedicated PC, but now Cellwatch.net adds the dimension of multiple email routings to widely dispersed personnel.
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Raritan
introduced Dominion PX, a next-generation intelligent power distribution unit (PDU), to help companies easily determine the actual power usage and capacity in their data centers, monitor rack temperature and humidity, and power sequence and manage IT equipment from anywhere. Controlled remotely via a Web browser or command line interface, the Dominion PX meters, in real time, power at both the PDU level and outlet level; delivers alerts based on user-defined thresholds; switches outlets; and supports environmental sensors to monitor temperature and humidity at the rack. Raritan's intelligent PDU provides real-time, detailed outlet-level information on power drawn through
individual outlets -- whereas other solutions typically provide only an aggregate view of power through the PDU as a whole.
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